Kemmons Wilson School Students Shine at Hospitality Entrepreneurship Summit
For release: April 15, 2011
A team of students from the Kemmons Wilson School (KWS) placed first at the annual
Hospitality Entrepreneurial Summit. The summit was held at the University of Delaware
and was sponsored by Marriott International, Hyatt Hotels, McDonalds Restaurants and
Darden Restaurants. The summit focused on hospitality business ownership and featured
leading hospitality entrepreneurs and hotel and restaurant development executives.
The keynote speaker at the event was Jack Markell, Governor for the State of Delaware.
Eleven other universities participated in the summit.
The team from the University of Memphis won the award for the best business plan in
the College & University category. The team’s business plan featured a restaurant
concept, Aurora, which incorporated three current and future trends shaping the restaurant
industry (incorporating technology in service delivery processes, emphasis on “clean
living/eating” and corporate social responsibility into all aspects of the restaurant
supply chain). The KWS team comprised: Daniel Goodwin (team captain), Whitney Jacks
and Nathan Ellis. Dr. Leonard Jackson coordinated the team’s activities. The first
place prize included a cash award of $2,500.
Photo: L-R: Dr. Leonard Jackson, Nathan Ellis, Whitney Jacks and Daniel Goodwin