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Message from Brad Martin
August 2013

As we begin the fall term at the University of Memphis, I want to share with you my priorities for this coming year as I serve as the Interim President. The University exists to provide learning, research and service. For those of us on the team at the University of Memphis, it is our responsibility to deliver on this promise. The University of Memphis has terrific opportunities and significant challenges.                    

With a financial model heavily weighted to enrollment and outcomes, the President's   Council understands clearly that we must improve enrollment and outcomes, as well as the quality of the programs and services that we provide. Accordingly, we have established eight major initiatives which will have our focus for 2013-14. They are:

• Enrollment – To build actionable plans to increase enrollment by 1,000 students for 2014-15, and 1,000 for 2015-16, and to develop strategic, achievable plans (by college) for traditional and non-traditional students.

• Complete College – To put processes and accountabilities in place to increase the  completion percentage for the entering freshman class of 2013-14 to 55%, and to develop completion strategies and metrics for transfers and non-traditional entrants.

• College of Education, Health and Human Sciences – To make the College of Education the #1 producer in the nation of great K-12 teachers, and to provide at least 400 great teachers per year in our core geographic market.

• Organizational Effectiveness and Efficiency – To complete a strategic review of the University's organization and operations to improve effectiveness and efficiency so we can reinvest in strategic priorities, and to streamline our working relationship with the Tennessee Board of Regents to improve speed and responsiveness, as well as reduce expenses.

• Integrated Plan – To develop an integrated plan for the Park Avenue campus(including the launch of a $40 million capital improvement plan for Athletics), and to establish priorities for repurposing existing facilities.

• Student Services – To develop best-of-class standards for admissions/enrollment, bursar, financial aid, advising and student housing, and to create incentives and accountabilities for performance.

• Top 30 – To develop 10-year human capital plans between the University and the Top 30 employers in our core geographic market.

• Advisory Boards – To create effective community advisory boards for certain University programs and student support services to drive more strategic insight, community engagement and support.

It is a privilege to serve with so many talented and dedicated members of the faculty and staff of the University of Memphis. I am convinced that, with an intense focus and a significant collaborative effort, we can deliver on the promise and ensure an outstanding future for the University of Memphis.

I hope you'll call or email me at with thoughts, ideas and suggestions about how we can make great things happen. We  need your help.

R. Brad Martin

Interim President

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