Fogelman College of Business and Economics
University of Memphis Photo
Dr. Tom Stafford & Dr. Marla Stafford’s Article in Decision Sciences Recognized among Top 10 Downloads
Dr. Tom Stafford, an associate professor of the MIS Department, and Dr. Marla Stafford, chairman of the Marketing & Supply Chain Management Department, published “Determining Uses and Gratifications for the Internet,” in Decision Sciences (volume 35, issue 2) in 2004. Since then, this article has been recognized by Wiley-Blackwell publishers as the 7th most downloaded article in the Decision Sciences Journal. This article, produced with cooperation from America Online as part of Stafford’s MIS dissertation, demonstrated user motivation for commercial Internet Service Provider subscriptions and is a widely cited example of Internet-motivation research.
 
In addition to this recent article recognition, Dr. Tom Stafford has been in residence at the SAS Institute in Cary, North Carolina, this summer.  He has been training in large dataset management and analysis as well as advanced business analytics, which focuses on data mining of very large business datasets (e.g., "Big Data") using techniques designed to detect customer patterns and formulate predictive models of behavior based on analysis of such trends.
 
Dr. Tom Stafford intends to bring these skills to the classroom, training students for analytical roles in business intelligence positions in industry as part of the programs delivered by the MIS Department of Fogelman College.

Fogelman Flash Home

Dean Grover's Message

FCBE Hosts Inaugural Investors in Excellence Induction Ceremony

Five FCBE Alumni Honored as Super Women in Business

FCBE Faculty Receive George Johnson Fellowship Awards

U.S. News Ranks Online MBA Top 10 for Veterans

FCBE Students Inspiring Others through Peer Power

MIS Department Receives Top 50 Recognition

Dr. Dhaliwal Presents Keynote Address in Israel

Eight FCBE Students Awarded Presidential Tuition Service Scholarships

American Academy of Nursing Living Legend, Clara M. L. Adams-Ender (B.G. US Army, ret.), to Visit University of Memphis

Richard Evans Named University Faculty Senate President

International Paper Targets and Recruits FCBE Students

Richard W. Smith, Managing Director of FedEx, Visits FCBE

P.K. Jain Meets with Nobel Prize Laureate

Great Oaks Foundation Professorships Awarded to Three FCBE Faculty Members

Suits for Success

Charlene Spiceland Appointed to the TN State Board of Accountancy

Dr. Tom Stafford & Dr. Marla Stafford’s Article in Decision Sciences Recognized among Top 10 Downloads

FCBE Senior Applies Concepts Learned in Class to International Internship

 

Fogelman Flash Archive

Text Only | Print | Got a Question? Ask TOM | Contact Us | Memphis, TN 38152 | 901/678-2000 | Copyright 2013 University of Memphis | Important Notice | Last Updated: 
Last Updated: 11/27/13