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BSN & LCON Partnership  
University of Memphis’s Loewenberg College of Nursing Secures A Support Program With BSN Sports

November 14, 2022, Memphis, TN – The Loewenberg College of Nursing (LCON) at the University of Memphis announced that it has established a unique relationship with BSN SPORTS, the nation's largest direct marketer and distributor of sporting goods to the school and league markets. Through this program, BSN SPORTS will serve as the official apparel provider to LCON, helping outfit their students, staff, and alumni in premier BSN SPORTS casual apparel options.
 
"This partnership is an instrumental step forward in fulfilling our mission of supporting our faculty, students, staff and community,” said Dr. Jeremy Whittaker, Associate Dean for Student Success and Inclusion. “The access to unified casual apparel that represents both the University of Memphis, and The Loewenberg College of Nursing brands, we feel is essential in supporting our growing LCON family. Having Nike options, the elite athletic apparel brand associated with University of Memphis athletic teams, through BSN SPORTS, the leader in apparel fulfillment and customer service, will be the backbone in equipping our LCON community with a unified pride unique to our institution."

Mike Colon, Memphis area Sales Manager for BSN SPORTS said, "This unique program between LCON and BSN SPORTS will add tremendous value and dedicated support to this department’s staff, students and alumni that has not been a consistent option in the past. We’re excited to provide LCON with the best possible service, unparalleled access to premier casual apparel and branding resources to continue supporting LCON’s unique image for their students and faculty. We’re committed to elevating the experience of the students at the University of Memphis and look forward to expanding similar opportunities across their campus."  

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About BSN SPORTS
Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game-changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS visit www.bsnsports.com.