Faculty Profile
Carleen O'Reilly is a Senior Director of Account Management at EVERFI from Blackbaud overseeing the strategy and execution of partnerships, inclusive of the NFL, NHL, MLB, MLS and Premier League. Prior to her time at EVERFI, Carleen served at national nonprofits, including ALSAC/St Jude Children's Research Hospital, the American Red Cross, and Coaching for Literacy, overseeing the management, execution, and activation of sports partnerships, including leagues, media, and athletes, contributing to increased year-over-year fundraising and awareness growth. Her experience includes developing business strategies and proposals to engage corporate partners with causes while meeting partner objectives. Carleen earned a B.S. at the University of Maryland and an M.S. at Texas A&M University. She has 20 years of experience in the sports industry with expertise in sponsorship activation, operation management, event production, and community relations.