Kemmons Wilson School of Hospitality & Resort Management
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Master of Science in Sport Commerce
The University of Memphis is proud to offer the Master of Science in Sport Commerce, available fully online through UofM Global. Designed for current and aspiring sport commerce professionals, this program focuses on the practical application of management and leadership skills within one of the world’s fastest-growing industries.
Students benefit from the flexibility of online learning without sacrificing academic rigor. As part of an established, accredited university, UofM Global delivers the same high-quality education as our on-campus programs—accessible anytime, anywhere. Coursework is delivered entirely online, allowing students to complete assignments on a schedule that fits their personal and professional lives. Students may choose to finish the program fully online or continue their studies on campus.
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Program Info at a Glance
- 33 credits for graduation
- Program may be completed completely online or a blend of on-campus and online.
- GRE waiver available
- New students may begin in spring, summer or fall
- Up to 15 credit hours of transfer credit may be accepted, either from unfinished or completed degrees (discuss with advisor)
- Develops skills essential to the production, promotion, delivery, and consumption of sport in a highly complex and technological, global market
- Draws on theoretical perspectives and research techniques grounded in business, the humanities, and social sciences; emphasis is placed on practical application, critical analysis, an enhanced understanding of sport organizations, and principles underlying economic development and industrial growth
- The Sport Commerce concentration is approved by the Sport Management Program Review Council, a joint initiative of the North American Society for Sport Management and the National Association for Sport and Physical Education. SACSCOC accredited.
Research Emphases
- Sport Marketing and Promotion
- Consumer Analysis for the Sport and Leisure Industries
- Economics of Sport and Leisure
- Sport and Leisure Theory
- Organization Theory and Behavior in Sport and Leisure
- Sport, Leisure, and Popular Culture
- Sport in the Global Marketplace
- Sport and Leisure in Cultural History
- Computer Applications for Sport and Leisure Commerce
- Strategic Management of Sport Organization
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