Department of Marketing

Marketing Career Paths


why are employers hiring our marketing graduates?

Our Marketing students are highly encouraged to complete an internship as part of their academic career. And, with Memphis being home to many globally renown corporations such as, St. Jude, FedEx, Hilton Hotels, International Paper, AutoZone, ServiceMaster and more, our students are simultaneously getting real world experience while making connections with future employers. In return, these organizations recognize that our FCBE students are hard working and are graduating with experiences that makes them desirable candidates for employment.

career opportunities in marketing

Advertising Promotion Managers

  • Summary: Implements programing and collateral to generate interest in products or services.
  • *Salary: $156,000

 

Marketing Strategist

  • Summary: Marketing Strategists employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces.
  • *Salary: $94,000

 

Sales Managers

  • Summary: Sales managers direct organizations' sales teams.
  • *Salary: $135,000

 

Content Marketer

  • Summary: Content Marketers work on creative writing for marketing materials and websites or build out creative assets, such as videos and infographics.
  • *Salary: $58,000

 

Market Research Analyst

  • Summary: Market research analysts study consumer preferences, business conditions, and other factors to assess potential sales of a product or service.
  • *Salary: $74,000

 

*The information above is from the U.S. Bureau of Labor Statistics. Visit their website to learn more about these occupations and explore additional career opportunities you can pursue with a degree in Marketing.

 

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FCBE Students

HIRING ORGANIZATIONS

  • Archer/Malmo Inc
  • AutoZone
  • Coca-Cola Bottling Co - Memphis
  • Colgate Palmolive
  • Dunavant
  • Dunlap Company
  • Epson America Inc
  • FedEx
  • Genesco Inc
  • Hilton Hotel Corporation
  • IBM
  • Internal Revenue Service
  • Johnson & Johnson
  • Kellogg Company
  • Maybelline Incorporated
  • Medtronic
  • NBC Sports
  • Nike
  • Paramount Group Inc
  • Peabody Hotel
  • Regional One Health
  • Russell Stovers Candies
  • Shelby County Government
  • Supreme Distribution Services Inc
  • Vanguard Manufacturing
  • Whirlpool Foundation
  • Williams-Sonoma Distribution Center
  • WMC Television Channel 5
  • Xerox Corporation
  • Yellow Freight