Department ofMarketing

Degrees in Demand

 

Determine if a degree in Marketing is right for you.


Marketing is where creativity meets strategy - and where ideas turn into impact. Students learn how to understand customers, identify opportunities, communicate value and measure performance across traditional and digital platforms. This major is well‑suited for individuals who think strategically, embrace creativity, enjoy collaboration and want to influence how products, services and ideas are positioned in competitive markets.

Essential Skills for a Career in Marketing


  • Organized
  • Data-Driven
  • Creative
  • Innovative
  • Goal Oriented
  • Analytical
  • Ambitious
  • Strong Communicator 
  • Collaborative
  • Agile
  • Problem Solver
  • Adaptable

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Career Opportunities in Marketing


  • Brand Manager
  • Marketing Analyst
  • Social Media Manager
  • Entrepreneur
  • Merchandising Manager
  • Promotions Manager
  • Social Media Manager
  • Digital Marketing Manager
  • Sales Manager
  • Marketing Consultant
  • Advertising Account Executive
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Explore Our Marketing Programs

Companies Hiring our Marketing Students


  • Google
  • AutoZone
  • FedEx
  • St. Jude/ALSAC
  • Semmes Murphy
  • Raymond James
  • Merrill Lynch
  • Archer
  • Neon Canvas
  • Sullivan Branding
  • Hilton
  • Grizzlies
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Learn More About These Hiring Organizations

 

Marketing Degree Programs

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Undergraduate Marketing Programs

  • BBA | Marketing
  • Minor | Marketing
  • Minor | Professional Selling
  • Minor | Social Media Marketing

Graduate Marketing Program

  • PhD | Marketing
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Amplify Your Academic Experience

The Best Place to Study Business is in a Business City!

Discover how a degree from the Fogelman College of Business and Economics and the Department of Marketing is right for you.

Apply Now Request More InformationMarketing Programs  Contact the Department of Marketing Contact FCBE