Project Scope: 

Review current practices and processes of creating and sending messages through Hobson’s Retain; review the population of messages sent to students via that tool for content and clarity; revise and consolidate messages where applicable and in consultation with the appropriate office; determine appropriate delivery schedules (i.e., should messages only be sent weekly?); develop recommendations for wider sharing of effective messages currently being used by a single department, college, or other unit; establish an ongoing structure for message review after the team’s work is concluded; develop and disseminate a guide documenting how to best use Hobson’s Retain; incorporate best practices from other institutions to the extent practical.

 Project Team:  

• Bobby King, Marketing & Communications
• Cathy Wilhelm, Project Leader, Philosophy 
• Colette Williams, Information Technology - Project Manager
• Darrin Devault, Department of Journalism
• Greg Boller, Marketing Supply Management
• Lindsey Bray, Student Affairs
• Lorie Hutson, Transitional Academic Studies
• Madelyn Simington, Commencement
• Yolanda Fleming, Project Assistant

Reports and Updates:

• QuickHits & Improvements for Hobsons' Retain - November 8, 2012
• Project Status Update - September 11, 2012