Sport Commerce (MS)
Turn your passion for sport into a career in the business of sport.
33
Credit Hours
3
Start Terms
3
Culminating Options
No
GRE Required
Explore the program
The Master of Science in Sport Commerce prepares you for management and leadership careers across the sport industry — from professional and collegiate athletics to entertainment, events, sponsorship and sales.
Overview
Coursework centers on sport finance, sport marketing, promotions and strategic management of sport commerce organizations, grounded in research methods and the theory behind the industry.
Guided electives let you shape the degree around your career goals, and the program concludes with a culminating experience — a thesis, practicum or applied project — completed under the guidance of a faculty mentor.
You graduate with industry experience already on your resume.
That culminating experience is where the degree becomes practical: an opportunity to work directly with sport and entertainment organizations and build a professional network before you finish.
Program Highlights
33 Credit Hours
Complete a focused master's degree designed around the business of sport.
Hands-On Industry Experience
Complete a thesis, practicum or applied project under the guidance of a faculty mentor.
Career-Focused Electives
Use guided electives to shape your degree around your professional goals.
No GRE Required
The program does not require the GRE.
Who Should Enroll
Sport Commerce is designed for professionals and aspiring leaders interested in the business side of sport and entertainment.
Aspiring Sport & Entertainment ExecutivesMarketing, Sales & Sponsorship ProfessionalsEvent & Facility ManagersCoaches & Athletic AdministratorsRecent Graduates Entering the Sport Industry
What You'll Learn
After completing the program, you will be able to:
- Apply financial and revenue management principles to sport organizations
- Develop marketing and promotional strategies for sport and entertainment brands
- Lead strategic decision-making within sport commerce organizations
- Interpret research and theory that drive the sport industry
- Deliver inclusive, professional sport services across diverse audiences
Program Details
| Degree | Master of Science (MS) |
|---|---|
| Major | Sport and Hospitality Management |
| Concentration | Sport Commerce |
| Credit hours | 33 |
| Culminating experience | Thesis, practicum or applied project |
| GRE | Not required |
Application Deadlines
| Fall | August 1 |
|---|---|
| Spring | December 1 |
| Summer | May 1 |
Ready to Take the Next Step?
Review admission requirements, explore the catalog or reach out with questions.
Graduate Admissions See the Catalog Contact the Program
Common Questions
No. The Sport Commerce program does not require the GRE.
August 1 for fall entry, December 1 for spring entry and May 1 for summer entry.
A thesis, practicum or applied project completed under the guidance of a faculty mentor. It's an opportunity to work directly with sport and entertainment organizations, build a professional network and graduate with industry experience.
Program Contact
